chapter 7 descriptive - Chapter 7 Implementing Strategies...

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Unformatted text preview: Chapter 7: Implementing Strategies: Management and Operations Issues 21. Contrast strategy formulation and strategy implementation. Provide specific examples of how they differ. Your Answer: Successful strategy formulation does not guarantee successful strategy implementation. Strategy formulation is positioning forces before the action. Implementation is managing forces during the action. Formulation focuses on effectiveness, while implementation focuses on efficiency. Formulation is primarily intellectual, while implementation is primarily operational. Formulation requires good intuitive and analytical skills, while implementation requires special motivation and leadership skills. Formulation requires coordination among a few individuals, while implementation requires coordination among many. Students should refer to the nature of strategy implementation on pages 228-229....
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This note was uploaded on 07/11/2011 for the course MRKT 6935 taught by Professor Mak during the Spring '11 term at Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology.

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chapter 7 descriptive - Chapter 7 Implementing Strategies...

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