Amazon.com Case Study - MIS 677: E-Commerce. spring 2009...

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Unformatted text preview: MIS 677: E-Commerce. spring 2009 E-Commerce Business Strategy at Amazon.com Group Case: Amazon.Com (Pages 573 581) Group Members: Olabisi Ajala Methsika Munansinghe Trina Samuel 4/30/2009 E-Commerce Business Strategy at Amazon.com 1 Contents 1 Contents ................................................................................................................................... 2 1. Overview of the Companys History ......................................................................................... 5 2. Company Mission .................................................................................................................... 5 3. Analysis of the Current Status of the Company ........................................................................ 7 4. Strengths & Weaknesses of Amazon the Company ................................................................. 7 4.1 Primary Strength as a company ......................................................................................... 8 4.2 Primary Weakness as a company ...................................................................................... 8 5. Amazons Motivation to become an E-Commerce Venture ...................................................... 9 6. Amazons Business Model...
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This note was uploaded on 07/11/2011 for the course MIS Dr, bruce taught by Professor Introductiontomis during the Winter '11 term at Our Lady of Holy Cross College.

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Amazon.com Case Study - MIS 677: E-Commerce. spring 2009...

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