MEDIA AND INFORMATION LITERACY (UNFINISHED UPTO MEDIA EFFECTS).docx

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MEDIA AND INFORMATION LITERACYMEDIA LITERACY-ability toaccess, analyze, evaluateandcreate mediain a variety of formsINFORMATIONLITERACY-recognizingwhen information is neededand being able to efficientlylocate, accuratelyevaluate, effectively use,andclearly communicate informationin various formatsTECHNOLOGYLITERACY-ability toeffectively use technologyto access, evaluate, integrate, create, and communicateinformation-MEDIA AND INFORMATION DESIGN-Aims as aguidein the analysis,design development,implementation, andevaluation of important media and information outputCOMPONENTMEANINGTarget Audience-Refers totheintended audienceSender / Author-Refers to theproducer / creator of the mediaand informationKey Content-Refers to thetopic, facts,and others used in themedia informationPurpose-Refers to thereason, motivation,andintentionof the message.Form / Style-Presentationacross different formats guided bydesign principles & elements:ToneMoodColorFont styles

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Term
Summer
Professor
Jorgina V. David

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