Jan 24_S_Elements of Research Part 2

Jan 24_S_Elements of Research Part 2 - Elements of Research...

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Click to edit Master subtitle style Elements of Research Part 2 January 26, 2011 Barbie Chambers
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Review Steps in Research Project Qualitative vs. Quantitative Research Concepts (ABSTRACT, simplifies things, “bling”) Constructs (bunch of concepts together that mean something)
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Types of Variables Independent Variables (IV) Systematically Varied Also called predictor variable in non- experimental (assumed to be the cause) Dependent Variable (DV) Observed Measured Explained Also called criterion (assumed to be affected) The DV depends on the effects
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You want to know if people who spend more time studying have better GPAs How many variables above? 2 Independent Variable Which variable varies? Dependent Variable Which variable are you measuring? Time studied GPA s
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Does the humor in ads make people like the ads more? How many variables in this statement?
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Jan 24_S_Elements of Research Part 2 - Elements of Research...

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