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Unformatted text preview: Nintendo Wii competition that it did not have previously. This competition has only led to Nintendo creating more interactive games, accessories, and enhancements making their product even more enjoyable. As Nintendo Wii continues through the product life cycle, I believe it will level off as competitors are quickly coming up with very comparable products. The price of the unit will decline a little to keep consumers intrigued. Another unique thing about the Nintendo Wii that I have not noticed as much with other video game systems is that they market their product towards families. Generally, you think of video games being for a young market, but Nintendo Wii has capitalized on the fact that they have a product that the whole family can enjoy. They continue to come out with games that are current, trendy, and encourage family participation....
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This note was uploaded on 07/22/2011 for the course MKT 421 taught by Professor Unknown during the Spring '08 term at University of Phoenix.
- Spring '08