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REVIEWS 247 approaches to managing Antarctic fisheries and the pros- pects for more effective management in the future. This section of the book is followed by three annexes reproducing the published conservation measures intro- duced by CCAMLR, the equivalent measures introduced for the peri-Antarctic islands and Antarctic territory ad- ministered by the French, and a statement to resolve potential resultant ambiguities. There are also a glossary of terms and acronyms, a useful index, and an extensive bibliography amounting to no fewer than 43 pages. Kock has produced an informative and authoritative account about Antarctic fish that will serve as a general reference on the subject for years to come. It is gratifying to note that the book has been produced to a high standard, which is very necessary because this publication will inevitably have to withstand heavy use by specialist polar biologists and general readers alike, and may, in some part, justify the relatively high cost. (Martin G. White, British Antarctic Survey, High Cross, Madingley Road, Cam- bridge CB3 OET.) References di Prisco, G., B. Maresca, and B. Tota (editors). 1991. The biology of Antarctic fishes. Berlin: Springer-Verlag. THE MYTH OF THE EXPLORER: THE PRESS, SENSATIONALISM, AND GEOGRAPHICAL DIS- COVERY. Beau Riffenburgh. 1993. London: Belhaven Press, in association with the Scott Polar Research Insti- tute; New York: St Martin's Press, ix + 226 p, illustrated, hardcover. ISBN 1-85293-260-0. £39.50. At a time when the news media increasingly are having to defend themselves against charges of purchasing, control- ling, and trivializing the news, The myth of the explorer arrives to remind us that, while the technology of deliver- ing news might have changed radically in the last century, the type of people who are in charge of the news business has not. News is what sells. News is what people want to read. But mostly, news is what the people in charge of the news business say it is. And the wisest of these knew in the nineteenth century, just as they know now, that without an audience to buy the news, there is no news, or, at least, no commercially viable news industry. Taking place primarily during the half-century be- tween 1860 and 1910, and set against the Victorian motif of global exploration, The myth of the explorer is a valu- able, and extremely readable, chronicle of an age before television and satel lites, of a time when news could be and often was privately controlled by those wealthy enough to sponsor and, therefore, create it. As the nineteenth century passed its midpoint, rival newsmen whetted the public's appetite for sensationalism by privately sponsoring explorer-correspondents in Af- rica. Later still, newspapers on both sides of the Atlantic bankrolled expeditions to the northern polar regions, the principal aim of which was getting a leg up on their journalistic competitors. To the extent that the public's knowledge of unknown places and conditions was ex-
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