Tabloids, MYTH, REALITY AND TRUTH
By Ronald Grebe
This presentation is intended to offer some thoughts on
problems and challenges facing the Bolivian tabloids about
its contents, and the principal measurement parameter whether it should be
If the problem of poor quality would be reduced to tabloid
bad taste, would be located in the aesthetic realm, and reflections are not justified,
because you can not force people to have good taste. But as this
Poor quality means recurring breaches of journalistic ethics (damage the honor and
honor, invasion of privacy and intimacy, sensationalism among others) then
falls within the scope of this reflection.
In a democratic state the media should play a public service that has
to be realized through a public interest information truthfully and
impartiality, and offering a variety of news ranging from politics,
economics to culture, education and entertainment of interest to
society as a whole.
This press public service depends not only on their actual impact on the
patterns of behavior and citizenship education but that the same for
exist, requiring readers to purchase a print and of course the
So one of the challenges facing civil society in Bolivia is precisely
knowledge of the media in general, and in the press and
content, in particular.
The issue of media and content plays an important
national problem, because the media ever reach
greater power and influence.
The press lives here and in other countries an important moment and can not be
ignore its impact, however, is unsatisfactory as regards
ethical quality of the printed content.
The main problem is, in other words, not the essence of a warning
media ethics, or at least to some newspapers to make efforts to provide the reader
a social product quality.
In this regard, it should make some remarks, under the
ethical problems of social communication that seeks to determine what ought to be in
exercise of the journalistic profession and the use of the media.
To do otherwise would leave out such sensitive aspects of the media
communication, such as developing the communications phenomenon, the concentration
capital, supported the incorporation of new technologies - that is ideological and
policy and in no way neutral - and even the increasingly features