Macroeconomic-Factors-influencing-the-Video-Game-Console-Market

If our product development lifecycle does not include

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Unformatted text preview: gy improvements. If our product development lifecycle does not include product improvements that are comparable to the leading competitor¶s product, future success will not be guaranteed. Compatibility - Hardware issues include compatibility with existing hardware and the ease and cost of switching to the use of new hardware. Our product has the benefit of not requiring additional video output devices, i.e. television sets and monitors. Software Development -Technological developments in the software developing industries with which we have partnerships and licencing contracts will affect the attractiveness of our virtual video game console and hence indirectly affect sales generated. Also revenues generated from licencing and subcontracting are dependent on the success of game software publishers; a tactic to reduce risk would be to diversify the scope and use of our product, i.e. develop a large partner relation database. Political Environment: Industry Regulation plays an important role in the success and growth of any technology specific product. It will invariably depend on the industry regulations specified the country code of regulatory law when production and manufacture will be conducted but also within the countries where target market...
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This note was uploaded on 07/21/2011 for the course BUS 10001 taught by Professor All during the Spring '11 term at Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology.

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