Unformatted text preview: Chapter 16
W: A technique of language to achieve a desired effect.
W: An informal expression characterized by regional variations of speech.
W: A metaphor that juxtaposes or compares unlike images or expressions ("Before
plunging into the pool, let’s walk through these steps").
”An extended metaphor or simile that compares an unfamiliar concept or process with a more
familiar one in order to help the listener understand the one that is unfamiliar.
W A figure of speech in which the speaker endows an abstract idea or inanimate object
with human qualities (e.g., Computers have become important members of our family").
I” A ﬁgure of speech in which the speaker makes vague or indirect reference to people, historical
events, or concepts to give deeper meaning to the message.
WA figure of speech in which the speaker uses obvious exaggeration to drive home a point.
m: A figure of speech in which the speaker imitates natural sounds in word form in order to
add vividness to a speech leg, ”The rain dripped a steady plop, plop, plop").
m The inadvertent use of a word or a phrase in place of one that sounds like it.
w The literal or dictionary definition of a word.
WThe individual associations that different people bring to bear on a word.
m Feature of a verb indicating that the subject performs the action. Effective speeches make
ample use of the active voice.
”Unnecessary words and phrases that qualify or introduce doubt into statements that should be
m Unnecessary questions appended to statements or commands,- the use of such weak
language undermines a speaker's authority.
m A rhetorical device in which the speaker repeats a word or a phrase at the beginning of
successive phrases, clauses, or sentences.
m The repetition of the same sounds, usually initial consonants, in two or more neighboring
words or syllables.
m Language that is poorly crafted and lacking in freshness.
m The arrangement of words, phrases, or sentences in similar grammatical and stylistic form.
Parallel structure can help the speaker emphasize important ideas in the speech.
WSetting off two ideas in balanced (parallel) opposition to each other to create a powerful
m A rhetorical device that makes use of three parallel elements.
mmmnuema: An approach to public speaking in which speechmaking is regarded as a type of
performance, much like acting.
“WWW A type of delivery that falls somewhere between impromptu and written or
memorized deliveries. Speakers delivering an extemporaneous speech prepare well and practice in
advance, giving full attention to all facets of the speech-- content, arrangement, and delivery. Instead of
memorizing or writing the speech word for word, they speak from a key word outline or phrase outline.
mam The rising and falling of voice pitch across phrases and sentences. intonation is what ...
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- Spring '10