MBAExam2LearningObjectives - MBA Exam 2 Learning Objectives...

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MBA Exam 2 Learning Objectives Chapter 6 What is corporate level strategy, what does it involve, and how is it different than business level strategy? What is product diversification? What is level and type of diversification? Identify and describe the 5 categories of businesses in Figure 6.1 Why do firms diversify? Identify and explain value-creating, value-neutral, and value reducing incentives to diversify. Table 6.1. Describe the relationships depicted in Figure 6.2. What are relatedness diversification, economies of scope, operational relatedness and corporate relatedness? How are these terms related? What is market power and how can it be created using related diversification? Define multipoint competition and vertical integration. What are unrelated diversification and financial economies? How are these terms related? Identify and explain two types of financial economies. Topical Presentation: Why is it important to evaluate the strategy of a diversified company? Identify and briefly describe the 6 steps involved in evaluating the strategy of a
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MBAExam2LearningObjectives - MBA Exam 2 Learning Objectives...

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