Unformatted text preview: What is the real value or the strategic implications of doing a SWOT analysis? Why is it important to determine whether or not your company’s costs and prices are competitive? What is a company value chain and why is it important? Identify and describe the different primary and support activities that make up a company’s value chain? What is an industry value chain? What are activity-based costing and benchmarking and what role do they play in answering the question: are your company’s costs and prices competitive? How can benchmarking be used to improve a firm’s cost position? What other strategic options do firms have for remedying a cost disadvantage? What is a competitive strength assessment? Why is it important to identify the strategic issues that your company faces?...
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- Summer '08
- Company’s Resources and Competitive Position