Lesson 2 Assignment 1

Lesson 2 Assignment 1 - Ashley B. Hilliard 258-10-0169 June...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Ashley B. Hilliard 258-10-0169 June 1, 2011 MG 615 Lesson#2, Assignment 1 Dirt Bikes, Part I Dirt Bikes' management has asked you to prepare a management analysis of the company to help it assess the firm’s current situation and future plans. Review Dirt Bikes' company history, organization chart, products and services, and sales and marketing in the Introduction to Dirt Bikes, which can be found below. For this assignment, prepare a 400-500 word report (in Word) summarizing for management your analysis of Dirt Bikes. Be sure to address these questions: 1. What are the company’s goals and culture? One of the company’s goals is to make its way into the motocross market. Another goal is to aggressively promote Dirt Bikes, at dirt bike/other racing events. They want to improve on their services, products & innovate their cutting edge technology, of which will hopefully propel them to the top. The company has a very friendly family atmosphere; encouraging team work, attention to detail/ quality & continual learning/innovation. Employees, distributors & retail customers are urged to contribute ideas on how to improve Dirt Bikes’ products & services. The culture is a family
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

Page1 / 2

Lesson 2 Assignment 1 - Ashley B. Hilliard 258-10-0169 June...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online