lecture 02 - Business Finance Lecture 2 Review of the...

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Business Finance Lecture 2 Review of the Previous Lecture Finance: Four Basic Areas Business Finance Investment Financial Institutions International Finance Topics Under Discussion Why Study Finance The Role of the Financial Manager Financial Management Decisions Capital Budgeting Capital Structure Working Capital Management Forms of Business Organization Why Study Finance? Marketing and Finance Marketers have to work with budgets Need to get greatest payoffs from marketing expenditures and programs Cost and Benefit analysis of projects So finance is vital for Marketing research Design of marketing and distributions channels Product pricing Accounting and Finance Accountants are required to make financial decisions as well as understand the implications of new financial contracts Financial analysts make extensive use of accounting information Management and Finance Business Strategy is always disastrous if financial planning is not adhered to . What is Business Finance In order to start any new business, the following issues become vital What long-term investment should be taken on? From where to get the long-term financing to pay for investment? Bring in other owners or borrow the money? How to manage everyday financial activities?
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This note was uploaded on 08/04/2011 for the course ACCT 501 taught by Professor Na during the Spring '11 term at Virtual University of Pakistan.

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lecture 02 - Business Finance Lecture 2 Review of the...

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