Assessment Task 3 - Research Proposal - Assessment Task 3 - Research Proposal - MARK 977 Research for Marketing Decisions Research Proposal

Assessment Task 3 - Research Proposal - Assessment Task 3 - Research Proposal

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MARK 977: Research for Marketing Decisions Research Proposal Assessment Task 3
MARK977 __ Page 1 of 9 Table of Contents 1. Introduction ......................................................................................................................... 2 2. Literature review ................................................................................................................. 3 3. Hypothesis development ..................................................................................................... 3 4. Research Design .................................................................................................................. 5 4.1 Sampling and data collection ...................................................................................... 5 4.2 Measures ...................................................................................................................... 5 5. Conclusion .......................................................................................................................... 5 6. References ........................................................................................................................... 6 7. Appendices .......................................................................................................................... 7