MGNT915 A1 Short Essay Synopsis - Part 1.pdf - MGNT915...

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MGNT915 Page 1 of 7 MGNT915: A1 Short Essay Synopsis Part 1Kurt Lewin’s Three-Step model
MGNT915 Page 2 of 7 Change Managementis referred as the process of continually renewing an organization’s direction, structure, and capabilities to serve the ever-changing needs of external and internal customers( Todnem By 2005, pp. 369). According to Gill (2002) change management is important to tackle uncertain growing environment or competitive threats, hence becoming one of the major priorities for top-management in recent times. According to Banford and Forrester (2003) literature is dominated by two main approaches to change management (i) planned and (ii)emergent. Planned Changeis referred as “ premeditated, agent-facilitated intervention intended to modify organizational functioning towards a more favorable outcome” ( Ford & Greer 2005, p. 31). Whereas Emergent Changeassumes “that change is a continuous, open-ended, cumulative and unpredictable process of aligning and realigning an organisation to its changing environment” (Burnes 2009, pp.599).According to Esain , Williams and Massey (2008) emergent change is less effective when goals and action plans is defined. This essay will discuss Three-Step modelwhich is a planned approach to change management. The essay is divided into two sections. First, I will discuss about this Model and its application and will discuss about its limitations. Second, a conclusion will be given with what action I will take to write my next Assessment. Three-Step modelof change was introduced by Kurt Lewin. This model sees changes through its three stages (i)Unfreezing (ii) Moving (iii)Refreezing. According to Mitchell (2013) it delivers high-level improvement which is one of the key features of this model. This model allows top-management to implement strategies of change within an organisation. Unfreezeis the first and the most crucial stage of Kurt Lewin, Three-step model in the process of change management. According to Burnes (2004) unfreezing allows people to
Ayushi Verma MGNT915 6228987 Page 3 of 7

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