Unformatted text preview: example. I understand the theory of the test structure, having you make quick, trigger response decisions to evaluate your conscious and subconscious views and opinions about skin colors. I think that it is, in theory, a good idea, but the test also takes motor skills and quick memory to complete. I think it is more of a hand-eye coordination test. I was going so fast I made a few mistakes, but I feel that they were because of memory, not preference. Describe other measurements sociologists utilize to calculate prejudice. I do know of another measurement used to calculate prejudice. It is called the “Bogardus Scale”. Other than that, I cannot think of any other measurements....
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- Spring '10
- Human skin color, strong automatic preference, valid results