How does the culture shock affect international student's

How does the culture shock affect international student's -...

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Click to edit Master subtitle style 8/15/11 How does the culture shock affect international student's consuming
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8/15/11 General purpose Find out what brands or products international students buy and why they need them Objectives 1. To Indentify what brands students buy 2. To indentify the differences in products bought
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Unformatted text preview: 8/15/11 Marketing Research Process Target population: International Students Method used: Focus Groups or Surveys Sample design: International students who buy American products Analysis: Distribution of different brands and products that are bought...
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How does the culture shock affect international student's -...

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