BUS101_Ch10_Lecture_4in1 - Objectives List and explain the...

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Management Information Systems, Sixth Edition Chapter 10: Decision Support and Expert Systems 2 Objectives • List and explain the phases in decision making • Articulate the difference between structured and unstructured decision making • Describe the typical software components that decision support systems and expert systems comprise • Give examples of how decision support systems and expert systems are used in various domains • Describe the typical elements and uses of geographic information systems 3 Decision Support • Success of an organization largely depends on the quality of decisions made by employees • Computer-based systems can help when: – There are large amounts of information – There is a lot of processing involved • Two types of decision support aids: – Decision support systems (DSSs) – Expert systems (ESs) • Applications today may combine both types – Provide single optimal solution or set of solutions Decision Support (continued) • Decision support modules today may be part of larger enterprise applications • Are also called business analysis tools or business intelligence applications • Are designed to streamline the decision-making process • Data warehouses and online processing (OLAP) technologies have enhanced the ability to use data for decision making 4
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5 The Decision-Making Process • A decision must be made whenever more than one possible action is available • It can be difficult to make decisions when many reasonable alternatives are present – In business, there may be dozens, hundreds, or even millions of different courses of actions available to achieve a desired result The Decision-Making Process (continued) • Decision making is a three-phase process: – Intelligence phase: collect facts, beliefs, and ideas – Design phase: design the method for considering the collected data, to reduce the alternatives to a manageable number – Choice phase: select an alternative from the remaining choices 6 7 The Decision-Making Process
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This note was uploaded on 08/14/2011 for the course BUS 101 taught by Professor Pavlou during the Spring '08 term at UC Riverside.

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BUS101_Ch10_Lecture_4in1 - Objectives List and explain the...

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