Daft 4 - Management, Ninth Edition Richard L. Daft,...

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Management, Ninth Edition Richard L. Daft, Patricia G. Lane South-Western Cengage Learning, 2008 Daft Management Book Summary Chapter 4 Getting started internationally: Market entry strategy - an organizational strategy for entering a foreign market. Exporting - an entry strategy in which the org maintains its production facilities within its home country and transfers its products for sale in foreign. Countertrade - the barter of products for others products rather than their sales for currency. Global outsourcing - engaging in the international division of labor so as to obtain the cheapest sources of labor and supplies regardless of country; also called off shoring . Licensing - an entry strategy in which an org in one country makes certain resources available to companies in another to participate in the production and sales of its products abroad. Franchising - a form of licensing in which an org provides its foreign franchisees with a complete package of materials and services. Direct investing
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This note was uploaded on 08/16/2011 for the course ECON 300 taught by Professor Laren during the Spring '11 term at Missouri State University-Springfield.

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Daft 4 - Management, Ninth Edition Richard L. Daft,...

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