nucorsteel - Case Analysis #1 Nucor Corporation (NUE) Steel...

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Case Analysis #1 Nucor Corporation (NUE) Steel Manufacturer Scott McDaniels March 8, 2008 Capstone 499
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McDaniels 1 Nucor Corp. Strategic Profile Strategic Profile : Case Introduction Nucor steel is an industrial steel company headquartered in Charlotte, North Carolina. They are an innovative and lean company operating with safety in mind and a goal of returning investments to stockholders. There management system is extremely lean and consist of 5 levels containing only 75 members for a corporation of over 18,000 employees. Nucor is a highly segmented and independent company. They benefit from each manager operating there segment as its own business entity. This prospective allows Nucor to maintain a high degree of entrepreneurship throughout its vast corporation. Nucor maintains a high level of respect between management and its employees. This relationship has allowed management to achieve success through financial goals and has given employees job security and a great working environment. Nucor has essentially eliminated the barrier between management and employee. The employees have the exact same benefits as management. Management has also taken on not buy corporate jets, cars, and country club memberships like other big time companies do. In fact a top manager of Nucor, Ken Iverson is often seen in NYC riding the subway. This is something unheard of for someone of his status. Iverson also very rarely makes more than 1 million a year while his similar industry positions rake in amounts of up to 50 million. 10 Nucor has also pioneered the mini-mill steel factory allowing for them to cut operating costs compared to traditionally steel factories. This mill has also led to reduction in energy use and pollution. Environmentally speaking Nucor has continued to be an industry best. Nucor recycles “1 ton of steel for every two seconds making it the largest recycler of any material in America--more than the nation's entire aluminum can industry”. 1 Strategic Profile : Mission Statement “Nucor Corporation is made up of 17,300 teammates whose goal is to "Take Care of Our Customers." We are accomplishing this by being the safest, highest quality, lowest cost, most productive and most profitable steel and steel products company in the world. We are committed to doing this while being cultural and environmental stewards in our communities where we live and work. We are succeeding by working together”. 1 1 "About us." Nucor Homepage . 2008. Nucor Corp. 7 Mar 2008<http://www.nucor.com/indexinner.aspx?finpage=aboutus>.
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McDaniels 2 Nucor Corp. Situational Analysis: External Environment P.E.S.T.E.L. Analysis - Political and Legislative Analysis The steel industry faces some heavy political pressure coming up in the current election year of 2008. Many seats in congress and the senate are under heavy criticism by the union of steelworkers and political parties. Democrat and Republican battles in the House of Representatives could pressure out some key members supporting steel
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nucorsteel - Case Analysis #1 Nucor Corporation (NUE) Steel...

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