Homework 2 Solution

Homework 2 Solution - • Cheaper to use online newspapers...

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
NC State University 1 What influences demand for Newsprint? Economic Drivers Population growth General Economic Growth (in US and Developing Countries) Advertisement and other uses of newspaper (crosswords, obituaries, etc.) Technology Drivers Improvement in printing technology Increase in digital work flow Recycling technology improvement Improvement in fiber recovery technology Economic Drivers General economic decline Decrease in price of electronics/portable technology
Background image of page 1
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: • Cheaper to use online newspapers Behavior Drivers • Cheap/Affordable • Easy to recycle • People want to own a copy • Increase in literacy rate/education Behavior Drivers • People have less time to read • Younger generations not growing reading the newspaper • Environmental concerns (paper vs. online) Technology Drivers • Growth of online users/ use of internet • Improvement in Electronic Technology (such as mobile devices and apps )...
View Full Document

{[ snackBarMessage ]}

Ask a homework question - tutors are online