7. In The Begining

7. In The Begining - The Beginning Starting our Business...

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Click to edit Master subtitle style 8/25/11 The Beginning Starting our Business
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8/25/11 Recall Our Island Farm is self-Sustaining They can produce everything they need Yet they make really nice wool sweaters There is a market in town where
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8/25/11 Moving Forward The other Islanders are beginning to see the sweaters and see how nice they are. They ask to buy them. How Does the farmer decide to price them?
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8/25/11 Pricing He goes to the Consultants (You) and asks: What price should I choose and why? - What questions do you ask - What information do you need that the farmer might not have - What price should he choose?
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8/25/11 Pricing High Price might indicate High Quality Might discourage some customer Low Price might indicate Low Quality Might encourage sales The Trick is understanding the
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8/25/11 Important: Costs of a good are important but sometimes, in a start up situation, are difficult to know. There is no magic formula and there are lots of
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This note was uploaded on 08/25/2011 for the course BUS 101 taught by Professor Rollins during the Spring '08 term at Miami University.

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7. In The Begining - The Beginning Starting our Business...

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