Expert Panel Discussion Questions

Expert Panel Discussion Questions - 1. What should Dell...

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1. What should Dell have done in China? 2. What did they do wrong? 3. Should Dell have comprised their business model, adjusting for the Chinese Market? 4. Was Dell’s expansion into China premature or was it unnecessary? 5. Dell has recently teamed up with retailers, such as Best Buy, contradicting their selling indirectly policy. Do you think that they would have succeeded if they applied the same strategy earlier in China? 6. Dell’s notebook design cycle was 12 months, while HP’s was only 9. Do you think if Dell had followed HP by focusing on technology, they would have been able to make the transition into laptops quicker? 7. To professor: What would she have done differently going into China? What would have done trying to turn the company around? 8. Ask about PEST 9. Why did Dell ignore sell to small cities? 10. Should they have changed their tactics? 11. The internet makes it more difficult for a brand to be established, thus Dell was unable to successfully establish
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This note was uploaded on 08/27/2011 for the course ENGR 185a taught by Professor Staff during the Fall '08 term at UCSB.

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Expert Panel Discussion Questions - 1. What should Dell...

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