Creative Section Engr 191A Final

Creative Section Engr 191A Final - What Physical...

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What Physical Characteristics can be recognized by the senses? o Hardware Small size of our product implies convenience Integrates the smart phones organically, in other words does not stick out and look tacky o Software Slick interface What are the Emotional Attitudes attaching to the brand? o Reliable The software interface is easy to use o Intelligent Device will keep consumer informed with analysis o Practical Saves time and allows access to data at any time o Personal Customizable to each consumer’s preference o Pride Consumer will feel confidence in managing diabetes through our device o Unity Online community for other diabetics to connect What do you want the consumer to notice? o Our product is a new solution for their diabetes The system makes managing their life easier because data will be analyzed for them and that information is readily accessible
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Advantage over using a computer program or just a phone attachment, our product combines both
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This document was uploaded on 08/27/2011.

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Creative Section Engr 191A Final - What Physical...

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