Frank Fenner Foundation - English Paper 1.pdf - Frank...

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Frank Fenner Foundation - English Paper 1 This informative text is a document published in 2005 on a website called Frank Fenner Foundation. In terms of the purpose of this article, it can be inferred by the content, that this text aims to make the audience think and reflect about the way forward to a more sustainable and environmentally friendly society and to introduce the concept of biosensitivity. However, it should be noted that although this might be the primary purpose of this text, there are other aims to it which the author tries to achieve by using a specific type of language. In order to understand the concepts of the text and the purpose that the writer aims to achieve, context, audience, and language will be discussed in this essay. In order to truly understand the text and the audience that it is targeted to, its context must be understood. As mentioned previously, this text was published in 2005 on the website Frank Fenner Foundation, which is an online platform that focuses on the wellbeing of the environment. This can be inferred by the colors used in the logo, green, blue, and brown. These are the three most common “nature colors”. Blue for water, green for the plants and brown for the land. Another thing that makes us understand the theme of this text is the title “Our place in nature: past, present and future”. The use of the word “our” makes us think that the author is just like us, and it makes us feel closer or more similar to him or her. The word “nature” also gives us a hint on what area the article will be focusing on, the environment. In terms of the audience, there is no specific hints that would point to a certain type of audience.

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