Radio Programming Lesson 1-1

Radio Programming Lesson 1-1 - Programming QuickFacts l...

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Click to edit Master subtitle style Programming
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Quick Facts l Number of Americans who listen to radio each week: 280 million (2005) and 255 million (2009) l Most listened to sport on radio:  Football l Number of hours per week listeners 55+ spend listening  to radio (2010):  23 l Number of hours per week listeners 12-17 spend  listening to radio (2010):  14 l Estimated number of Americans who regularly listen to  Internet radio streams on both computers and mobile 
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Radio Regulation and Format  l American Radio has ‘format freedom’ l Task - provide attractive programming to  meet informational and entertainment needs  of audience
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Matrix of Radio Programming l Local Programming - original programming  produced by radio station l Prerecorded or Syndicated Programming - obtained  from a commercial supplier outside the station l Network Programming  - obtained from radio nets  such as ABC, CBS or National Public Radio
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Kinds of Radio Programming l Music - most popular form of radio programming l Prerecorded or syndicated l 9 out of 10 stations use music as programming  backbone
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Kinds of Radio Programming l News/Talk  l Local shows includes news, sports,  weather, traffic l Popular talk personalities are syndicated  via satellite
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Modes of Radio Production l Local, live Production - station employs its 
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This note was uploaded on 08/27/2011 for the course RTV 3007 taught by Professor Staff during the Summer '08 term at University of Florida.

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Radio Programming Lesson 1-1 - Programming QuickFacts l...

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