Save your work with the filename <Name_StudentID_SubjectName_AsstNumber> and upload the file once it
has been completed
Family Name:
Given Name:
Student ID:
Course
Diploma of Social Media Marketing
Subject
Trainers Name
Mainstream SMM
Due Date
Declaration: I certify that this assignment is entirely my own work. I have provided full referencing
to the work of others. The material in this paper has not been submitted before.
IMPORTANT – READ THIS FIRST
PLAGIARISM
:
You must compose your answers in
your own words
.
Simply pasting text from the Internet will result in a
failing grade
.
It is better to
write your own thoughts in your own words – even if your English is not perfect – rather than copy word-for-word the thoughts of someone else.
SUBMITTING IDENTICAL ANSWERS
:
You may discuss your assessments with other students, but submitting identical answers to other students will
result in a
failing grade
.
Your answers must be yours alone.
TUTORIALS:
Tutorials are run every week to help you answer the assessments.
The schedule for tutorials will be announced during the first week of
term.
You are urged to attend the tutorial that pertains to your online subject.
ASSESSMENTS CAN ONLY BE SUBMITTED IN POWERPOINT OR GOOGLE SLIDES FORMAT. STUDENTS SHOULD
ALSO UPLOAD MULTIMEDIA FILES SEPERATELY INTO GOOGLE CLASSROOM.
CONTENTS:
STAGE 1. Research & Social Media Network
Selection
1.1 Business Overview
1.2 Marketing Opportunities
1.3 Social Media Networks
1.4 Social Media Marketing Audit
1.5 Market Trends
16. Case Studies
STAGE 2. Strategy Definition
2.1 Social Media Marketing Strategy
© 2018 Social Media College
Assessment Task 1
