Source credibility and using evidence

Source credibility and using evidence - FROM CLOTHING...

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Source credibility and using evidence S OURCE CREDIBILITY AND USING EVIDENCE - 1. W HO COUNTS AS AN EXPERT ? C REDIBILITY 1. C OMMON GROUND 2. B EING ACTIVE - D YNAMISM 3. C OMPETENCE 4. T RUSTWORTHINESS M ORE CREDIBILITY - W HICH ONE ? 1. W EALTHY C HINESE BUSINESS MAN 2. C LARK H OWARD 3. A MERICAN UNION OFFICIAL
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Unformatted text preview: FROM CLOTHING INDUSTRY-C LARK H OWARD W HEN YOU ARE USING EXPERT TESTIMONY YOU HAVE TO MAKE SURE THEY ARE USED IN CONTEXT AND ACCURATE T RUST BUT VERIFY- LOOK UP ALL EXPERTS ARE NOT CREATED EQUAL...
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