Chapter_2___8th_Edition

Chapter_2_8th_Edit - Chapter 2 The External Environment and Organizational Culture 1 Learning Objectives After studying Chapter 2 you will know How

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1 Chapter 2 The External Environment and Organizational Culture
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2 Learning Objectives After studying Chapter 2, you will know: How environmental forces influence organizations as well as how organizations can influence their environments. How to make a distinction between the macroenvironment and the competitive environment.
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3 Learning Objectives (Cont’d) Why managers and organizations should attend to economic and social developments. How to analyze the competitive environment. How organization’s respond to environmental uncertainty. How an organization’s culture affects its response to its environment.
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4 Can Indra Nooyi Keep the Fizz in Pepsico’s Products? Open Systems Inputs Outputs External Environment Competitive Environment Macroenvironment Figures 2.1 & 2.2, pages 52 & 53.
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5 What are … Open systems Inputs Outputs External environments Competitive environments Macroenvironments ?
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6 The Macroenvironment Laws and Regulations Regulators The Economy Technology Demographics Social Issues and the Natural Environment
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This note was uploaded on 08/28/2011 for the course MGMT 1 taught by Professor Jorge during the Spring '11 term at Ohio University- Athens.

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Chapter_2_8th_Edit - Chapter 2 The External Environment and Organizational Culture 1 Learning Objectives After studying Chapter 2 you will know How

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