James Tyler Darnell
Professor Kshetri
MGT 400-01
14 October 2019
Assignment 1
The world of ecommerce is extremely complicated, yet simple at the same time.
Depending on what you grew up with (brick and mortar, or online shopping) - you may think
that buying something on amazon (or in this instance alibaba) using one click is an everyday
normality - whereas on the other end of that stick, you may think it is completely unnatural and
prefer to do all of your shopping somewhere in person.
The business world is and has been rapidly changing with the introduction of ecommerce.
In almost anyway you look at it be it retail, business-to-business, local or global, they have all
changed due to ecommerce operations. Before the internet, the general consensus was that your
business’ success depended upon your location - now you can start a business from your phone
and operate truly one-hundred percent over the internet, on a national or even global scale. Brick
and mortar stores typically sell on the internet now as it is very easy to be left behind otherwise.
Ecommerce is such an important part of the economy now, that is pretty difficult to pinpoint
where it begins, and where the brick and mortar economy ends. Online retail is definitely one of
the largest markets for ecommerce - with consumer electronics, and apparel/accessories leading
sales in this sector. In total, the United States spent roughly $517 billion in 2018 with Amazon
accounting for about forty percent of all online sales in the US. “Amazon accounts for 40% of
U.S. online retail...Consumers spent $517.36 billion online with U.S. merchants in 2018, up
15.0% from $449.88 billion spent the year prior, according to a new Internet Retailer analysis of

industry data and historical U.S. Commerce Department figures. That’s a slight slowdown from


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- NIRKSHETRI
- United States Department of Commerce, Alibaba, instance alibaba