Why use Strategic Planning?
We use all kinds of planning in our lives: personal planning, financial planning, budget
planning, organizational planning, and even schedule planning. Businesses and other
organizations use many types of planning processes as well. These include business
planning (plan a new business organization, product, etc.), organizational or program
planning (design and carry out a major internal organizational function or process),
project planning (design and carry out a specific, one time effort such as constructing a
building), and strategic planning (establish organizational goals/objectives and how to
reach them). Among them all, strategic planning presents the most opportunity to change
the organization from the inside out. In 200 words explain why strategic planning is
fundamentally different from other types of planning. Include your views on why any
organization would engage strategic planning processes and why you would find it
important in your job to be part of the strategy development process. Respond to at least
two of your fellow students’ postings.
As stated, strategic planning presents the most opportunity to change the organization from the
inside out. Strategic planning is fundamentally different from the other types of planning simply
because, as the text states, “a company’s strategy provides the framework for managerial
decisions” (pg 4). Strategic planning encompasses the broad spectrum of planning, and unlike
the other types of planning, strategic takes into account a part of all the departments that create
the organization. It then creates the guidelines and standards by which all those departments will
operate and in order to maintain their share of the organization. The business planning, program
planning, and project planning are concentrated on one aspect of the business, whereas strategic
planning creates the framework in which the concentrated areas of planning are to be carried out.
Not only does strategic planning take into account the organization as a whole, but it also allows
for managers at all levels and of every department to interact and play a part in the planning and
implementing of the organization’s goals (pg 9).
I would want to be a part of my organization’s strategy development process because this type of
involvement results in more willingness to change, and a greater motivation to strive for
organization’s goals. If I play a part in the construction of the organization’s framework, the
more I am going to understand and the more willing I am going to be to strive to meet the
organization’s goals and objectives.
Pearce J., & Robinson R. (2009).