Ch-9-Writing-Survey-Questions

Ch-9-Writing-Survey-Questions - Writing Survey Questions...

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Dr. G. Johnson, www.reseachdem 1 Writing Survey Questions Research Methods for Public Administrators Dr. Gail Johnson
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Dr. G. Johnson, www.reseachdem 2 Survey Options: Amount of Structure Structured Close-ended questions Semi-structured Open-ended questions
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Dr. G. Johnson, www.reseachdem 3 Structured Questions How satisfied or unsatisfied are you with the graduates of the teachers college? Very Unsatisfied <---- > Very Satisfied How helpful or unhelpful have the agricultural consultants been in working with you in the past year? Very Unhelpful <------- > Very helpful How useful, if at all, has the program evaluation workshop been in helping your evaluate your program? Of little usefulness <------- > Very Useful
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Dr. G. Johnson, www.reseachdem 4 Semi-Structured Questions What are the greatest assets you have observed in the MPA graduates? What knowledge and skills should MPA graduates have for the 21st century? What are the three things that you learned from the MPA program that you use most frequently?
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Dr. G. Johnson, www.reseachdem 5 Structured vs Semi-structured Which to Choose? Structured , check-a-box questions are easier for participants to complete and easier for researchers to analyze. But hard to develop and sometimes feels impersonal. Unforgiving of mistakes: if you ask the wrong question, use the wrong word or have a type or grammatical error on a written survey: there is no way to change it. You have to live with it.
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Dr. G. Johnson, www.reseachdem 6 Structured vs Semi-structured Which to Choose? Semi-structured , open-ended questions are harder for participants to complete because it takes much more time to write-in the answers. But they get to tell their story in their own words. Harder for researchers to analyze because the English words can have many meanings But it may provide researchers with new insights: ideas and views that had not considered
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Dr. G. Johnson, www.reseachdem 7 Structured vs Unstructured Which to Choose? My advice: If you have a lot of open-ended questions, better to interview in person than ask them to complete a self-administered survey.
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Dr. G. Johnson, www.reseachdem 8 Writing Closed-Ended Survey Questions Harder than it might appear Takes more time that people think Requires an in-depth knowledge of the topics to be covered Requires a comprehensive awareness of the words that people are likely to use when talking about the topics
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Dr. G. Johnson, www.reseachdem 9 Writing Closed-Ended Survey Questions “Every questionnaire, must finally be handcrafted. It is not only that questionnaire writing must be ‘artful’; each questionnaire is also unique, an original.” --Converse and Presser
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10 Close-ended: Check a Box Single question with a response set: How frequently, if at all, have you visited the community center in the last 3 months? Did not visit (0 times)
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Ch-9-Writing-Survey-Questions - Writing Survey Questions...

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