This preview shows pages 1–2. Sign up to view the full content.
This preview has intentionally blurred sections. Sign up to view the full version.View Full Document
Unformatted text preview: B R I E F M ESSAGE ASSIGN M E N T – T EXT – 50 Points Compose a text message according to the scenario described below. Use these
1. Write text on a word document (as replacement for a real text) and submit by hard copy
2. Include your name, sec# and date at the top of the page
3. Consider texting etiquette: 1) Be professional, 2) Use correct spelling and grammar, 3) Avoid acronyms and emoticons, 4) Use full words and
5) Be direct, clear and concise Scena rio: T racking the New P roduct Buzz: Text Message to Colleagues at
a T rade Show
The vast Consumer Electronics Show is the premier promotional event in the
electronics industry. More than 130,000 industry insiders from all over the world
come to see the exciting new products on display from nearly 1,500 companies –
everything from video game gadgets to In ternet-enabled refrigerators with built-in
computer screens. You’ve just stumbled on a video game controller that has a builtin webcam to allow networked gamers to see and hear each other while they play.
Your company also makes game controllers, and you’re worried that your customers
w ill f lock to this new controller-cam. You need to know how much “buzz” is
circulating around the show: Have people seen it? What are they saying about it?
A re they excited about i t?
Compose a text message to your colleagues at the show, alerting them to the new
controller-cam and asking them to listen for any buzz/interest that i t might be
B USCOM201 BRIEF MESSAGE – TEXT ASSIGNMENT Page 1 generating among the attendees at the Las Vegas Convention Center and the
several surrounding hotels where the show takes place. Tell them how and when to
respond (i.e. you could refer to a follow-up virtual or in-person meeting). Here is the
c riteria: Your text messaging service limi ts messages to 160 characters, including
spaces and punctuation, so your message can’t be any longer than this. Include
necessary details such as time and place. BUSCOM201 BRIEF MESSAGE – TEXT ASSIGNMENT Page 2 ...
View Full Document
This note was uploaded on 09/03/2011 for the course BUS COM 201 taught by Professor Kleiman during the Spring '11 term at Boise State.
- Spring '11