Session 26 - Session 26 (25 was a guest speaker Stephen...

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Session 26 (25 was a guest speaker Stephen Siegel- owner of cold stone in Ames) Evaluation of Franchising Opportunities Franchise ventures considered less risky compared to creation of independent venture, but… o Remaining uncertainties of customer response and competitors actions o Additional risk due to dependence of –ee on –or (and vice versa) Franchising is a complicated business endeavor and requires careful evaluation Federal and state regulations o Over the yrs numerous fraudulent –ors have left financially ruined franchise owners behind o Consequently, franchising is now heavily regulated to protect –ees Fit if franchising concept for a specific Ents o Does franchising fit your personal aspirations More structure and support (standardized proven business practices and systems) Regulated control over venture operation (-or monitoring, red-tape, specified in contract) o Required skills and capabilities -ee is attractive for less skilled, but well financed Ents
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This note was uploaded on 09/05/2011 for the course MGMT 310 taught by Professor Staff during the Fall '08 term at Iowa State.

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Session 26 - Session 26 (25 was a guest speaker Stephen...

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