Small Group Influence 10-20

Small Group Influence 10-20 - Small Group Influence...

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Small Group Influence
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Influence Normative Influence Occurs when people act or behave in a way due to the desire to preserve group harmony and receive positive evaluations from others. Informational Influence Occurs when people have the goal of making high quality decisions or task performance.
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When are each type of influence strongest? Normative Influence When task is ambiguous When decisions are public United front to make it look like everyones in agreement When decisions must be unanimous If one person is holding it up, then we will try to convince him to join everyone else When the group leader is powerful and directive They can enact punishments and is trying to push everyoe Informational Influence When decisions are unambiguous When decisions are private No rush, take your time When decisions are based on majority rule When there is no powerful leader Everyone in the group is responsible
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Interpersonal Influence Strategies Foot in the Door Door in the Face Power Conformity
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This note was uploaded on 09/05/2011 for the course COMM 200 taught by Professor Theiss during the Spring '07 term at Rutgers.

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Small Group Influence 10-20 - Small Group Influence...

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