griffin05_01 - international business, 5 th edition c...

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Unformatted text preview: international business, 5 th edition c hapter 1 an overview of international business 1-2 Chapter Objectives Discuss the meaning of international business Explain the importance of understanding international business Identify and describe the basic forms of international business activities Discuss the causes of globalization Comprehend the growing role of emerging markets in the global economy 1-3 The Business of the Olympics 1-4 The Business of the Olympics Intense reflection of international business Government of games by IOC Competition for hosting Revenue sources for the Olympics Broadcast rights Corporate sponsorships 1-5 What Is International Business? Business transactions between parties from more than one country Parties may include Private individuals Individual companies Groups of companies Governmental agencies 1-6 How Does International Business Differ from Domestic?...
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This note was uploaded on 09/05/2011 for the course MGMT 3400 taught by Professor Mr.henryh.c.ku during the Summer '11 term at Hawaii Pacific.

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griffin05_01 - international business, 5 th edition c...

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