griffin05_02 - international business, 5 th edition c...

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Unformatted text preview: international business, 5 th edition c hapter 2 global marketplaces and business centers 2-2 Chapter Objectives 1 Evaluate the impact of the political and economic characteristics of the worlds various marketplaces on business Appreciate the uses of national income data in making business decisions Discuss North America as a major marketplace and business center in the world economy 2-3 Chapter Objectives 2 Describe Western Europe as a major marketplace and business center in the world economy Discuss the problems facing the economies of the former communist countries of Eastern and Central Europe 2-4 Chapter Objectives 3 Discuss Asia as a major marketplace and business center in the world economy Assess the development challenges facing African, Middle Eastern, and South American countries 2-5 Vital Information in International Business Basic geography Market characteristics Culture Politics 2-6 World Economic Activity The Triad Japan European Union United States The Quad Triad Canada 2-7 Figure 2.1a Shares of Worlds GDP, 1970 2-8 Figure 2.1b Shares of Worlds GDP, 2004 2-9...
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This note was uploaded on 09/05/2011 for the course MGMT 3400 taught by Professor Mr.henryh.c.ku during the Summer '11 term at Hawaii Pacific.

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griffin05_02 - international business, 5 th edition c...

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