Week 1- Chapter 1—Business Information Systems in Your Career

Week 1- Chapter 1—Business Information Systems in Your Career

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Unformatted text preview: Week 1- Chapter 1—Business I nformation Systems in Your Career The Role of I nformation Systems in Business Today—redesigning fi rms’ business operations to take advantage of new technologies……more than half of business investment i n the US involves information systems & technologies 2007 more than 33% of US economy resulted from foreign t rade…..over 50% in Europe and Asia 6 I mportant Business Objectives: 1. Operational excellence 2. New products, services, and business models 3. Customer and supplier intimacy 4. Improved decision making 5. Competitive advantage 6. Survival B usiness model—describes how a company produces, delivers, and sells a product or service to create wealth. (pg.8) ...
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Week 1- Chapter 1—Business Information Systems in Your Career

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