Unformatted text preview: will be able to refine as you learn more about the company in the coming weeks. Use the SWOT/TOWS template. 1. Complete a SWOT analysis on your selected company based on research on the company. Begin by brainstorming items for each of the SWOT areas, then prioritize your lists and present no more than eight items per area. Provide a description explaining each area of your SWOT. 2. Complete a TOWS analysis based on your SWOT and include at least two different combinations for the TOWS analysis (two of the following: SO, ST, WO, WT). Present and explain each of your TOWS analysis. 3. How would Porter classify (competitive scope and competitive advantage) the company’s strategy? Explain. 4. How would Miles and Snow classify the company’s strategy? Explain....
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- Spring '11