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Unformatted text preview: Regis Salons currently carries a variety of shampoos, conditioners, gels, and hairsprays, but does not carry anything from the Bed Head hair care line. Your goal is to meet with executives from Regis Corporation to pitch the Bed Head hair care line, and convince them that it is a perfect fit to use on their clients as well as carry the product for resale in all their salons nationwide. Products and Pricing (I took the most common price from each) Bed Head Shampoos Bed Head Conditioners Bed Head Gels Bed Head Hairspray You will offer Regis a 50% trade discount on any products they purchase for their salons (whether for use or resale). It is your hope to introduce the line into all of the stores in the chain. Bed Heads competition includes brands such as Paul Mitchell, Redken, Sebastian, and Matrix....
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This note was uploaded on 09/09/2011 for the course MAR 3391 taught by Professor Garcia,s during the Fall '08 term at University of Central Florida.
- Fall '08