Bed Head Hair Care Line - Regis Salons currently carries a...

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
Bed Head Hair Care Line Bed Head hair care line, made by TIGI, offers a variety of shampoos, conditioners, hair sprays, and gels for every type of hair style. Whether you have long hair, short hair, thin hair, thick hair, strait hair, or curly hair, Bed Head has a product that will fit your hair care needs. TIGI created Bed Head to exceed expectations and find the right product to fit your personality and life. Bed Head hair care line isn’t just a product it’s a way of life! Scenario You are calling on Regis Salons, a primarily mall based salon chain with hundreds of locations in the US, Canada, Puerto Rico and abroad. Regis Salons is the biggest and most experienced salon company in the world gearing towards fashion-savvy clients. These types of salons use different products on clients and also carry a number of products for resale.
Background image of page 1
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: Regis Salons currently carries a variety of shampoos, conditioners, gels, and hairsprays, but does not carry anything from the Bed Head hair care line. Your goal is to meet with executives from Regis Corporation to pitch the Bed Head hair care line, and convince them that it is a perfect fit to use on their clients as well as carry the product for resale in all their salons nationwide. Products and Pricing (I took the most common price from each) Bed Head Shampoos Bed Head Conditioners Bed Head Gels Bed Head Hairspray You will offer Regis a 50% trade discount on any products they purchase for their salons (whether for use or resale). It is your hope to introduce the line into all of the stores in the chain. Bed Heads competition includes brands such as Paul Mitchell, Redken, Sebastian, and Matrix....
View Full Document

This note was uploaded on 09/09/2011 for the course MAR 3391 taught by Professor Garcia,s during the Fall '08 term at University of Central Florida.

Ask a homework question - tutors are online