Stair_-_Principals_-_Chapter_8[1]

Stair_-_Principals_-_Chapter_8[1] - Principles of...

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Unformatted text preview: Principles of Information Systems, Ninth Edition 8-1 Chapter 8 Electronic and Mobile Commerce At a Glance Instructor’s Manual Table of Contents • Overview • Principles and Objectives • Teaching Tips • Quick Quizzes • Class Discussion Topics • Additional Projects • Additional Resources • Key Terms Principles of Information Systems, Ninth Edition 8-2 Overview Analysts in finance need to know how to measure the business impact of their firm’s Web operations and how to compare that to competitors’ efforts. Clearly, as an employee in today’s organization, you must understand what the potential role of e-commerce is, how to capitalize on its many opportunities, and how to avoid its pitfalls. The emergence of m- commerce adds an exciting new dimension to these opportunities and challenges. This chapter begins by providing a brief overview of the dynamic world of e-commerce and defining its various components. Principles of Information Systems, Ninth Edition 8-3 Principles and Objectives Principles Learning Objectives Electronic commerce and mobile commerce are evolving, providing new ways of conducting business that present both opportunities for improvement and potential problems. • Describe the current status of various forms of e-commerce, including B2B, B2C, C2C, and e-Government. • Outline a multistage purchasing model that describes how e-commerce works. • Define m-commerce and identify some of its unique challenges. E-commerce and m-commerce can be used in many innovative ways to improve the operations of an organization. • Identify several e-commerce and m- commerce applications. • Identify several advantages associated with the use of e-commerce and m- commerce. Although e-commerce and m-commerce offer many advantages, users must be aware of and protect themselves from many threats associated with use of this technology. • Identify the major issues that represent significant threats to the continued growth of e-commerce and m- commerce. Organizations must define and execute a strategy to be successful in e-commerce and m-commerce. • Outline the key components of a successful e-commerce and m- commerce strategy. E-commerce and m-commerce require the careful planning and integration of a number of technology infrastructure components. • Identify the key components of technology infrastructure that must be in place for e-commerce and m- commerce to work. • Discuss the key features of the electronic payment systems needed to support e-commerce and m-commerce. Principles of Information Systems, Ninth Edition 8-4 Teaching Tips An Introduction to Electronic Commerce 1. Begin the discussion by explaining that business activities that are strong candidates for conversion to e-commerce are paper-based, time-consuming, and inconvenient activities for customers....
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This note was uploaded on 09/08/2011 for the course ISYS 263 taught by Professor B.homan during the Spring '09 term at S.F. State.

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Stair_-_Principals_-_Chapter_8[1] - Principles of...

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