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Germany France
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Uses sex appeal and sexuality in advertising to seduce you with emotion. Think of themselves as an engineering country, so their advertising is specific and to the point with no extraneous information.
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Brazil United Kingdom
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Use self-deprecating humor in advertising (i.e. Monty Python). All about fashion (polished shoes), physical contact is acceptable, and face- to-face interaction is important.
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No; Taxi; Coke Brazil
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Business meetings typically start 10-30 minutes late, they tend not to trust others so relationships are important, and respond to emotional ques. Three words that are the same in every country:
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“No Go” Direct; Indirect
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There is no gray area in ____ communication while ____ communication is beating around the bush. Chevy Nova perceptual barrier.
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KFC Pepsi
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A perceptual barrier that claimed to “bring your ancestors back from the dead.” A perceptual barrier that stated “eat your fingers off.”
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Japan; Arab Countries; US Bulgaria
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The country where yes and no motions are the opposite. The purpose of the introduction is to establish position in the group in ____, establish personal rapport in ____, and establish status and job identity network in ____.
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Arab Countries; Japan; US US; Arab Countries; Japan
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individual is independent in ____, part of a rich culture in ____, and a member of the group in ____. Information in business
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This note was uploaded on 09/08/2011 for the course MAN 4000 taught by Professor Laurynmigenes during the Spring '10 term at University of Central Florida.

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Exam2_FC4 - The flashcards are formatted for printing....

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