This preview shows page 1. Sign up to view the full content.
Unformatted text preview: softer lows were a nuisance. Soon, compact disk players incorporated a 'CD-r' button, to provide for a reduction in dynamic range for certain listening environments such as automobiles. This ironic situation shows how product attribute superiority does not always lead to customer satisfactionThere are countless examples of functionally sound designs that are extremely consumer hostile. Many product developers seek advantage through sophisticated technologies without concern for whether or not consumers desire or perceive the advantages inherent in the technologies (Perry 1988; Cosumano, Mylonadis, and Rosenbloom 1992)....
View Full Document
This note was uploaded on 09/09/2011 for the course MGM 404 taught by Professor Lindsey during the Fall '11 term at SUNY Buffalo.
- Fall '11