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Unformatted text preview: o More choices better features; more competitive price-Sometimes products are less expensive online-More info about the product; informed decision o Greater info enhanced confidence to make a purchase decision; enhanced satisfaction-Quicker delivery )for online products) Benefit to Society-More individuals can work offsite o This decreases HR costs for companies-Less affluent people can buy more an decrease standard of living (though questionable)-Facilities delivery of public services o E.g., water bills online Limitations-Privacy issues o Customer fear of personal info being used wrongly-Security o Vulnerability to fraud and other crimes-Rules and regulations-Lack of trust and user resistance-Other experiential struggles Social Commerce-Groupon.com...
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- Spring '11