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Unformatted text preview: Marketing I 06/05/2010 15:58:00 ← ← Xavier Baquero 10-0126 ← Marketing I ← Professor Tsalikis ← Thursday, May 6 th , 2010 ← ← Products are changed , until there it is noticeable to the customer. ← ← A produc is launched on a size, and to save ingredients, it is reduced, the that offer 25% more on a marketing strategy, which will bring the product to be its original size. ← ← Depending of what the packaging says of the product, manipulates the belief o what the customer will be believing it is. If you selling strawberry on your image, and bottle, no matter if theres only chocolate inside. The consumer is going to believe it is still strawberry. ← ← Manipulation of peoples focus, makes them miss the important things, such as a gorilla, which appears in the middle of a basketball practice. Marketing creates the reality, that they their consumers to believe. For example Yes We Can, the Obama campaign. He will not really fix everything in a jiffy, but that’s what Obama’s campaign sells. ← ← In Marketing in order to obtain customer satisfaction everything’s measured: • Qualitative: Insights • Quantitative: Survey ← ← Xavier Baquero 10-0126 ← Marketing I ← Professor Tsalikis ← Friday, May 7 th , 2010 There are four P’s in Marketing: price, promotion, place, production. Sex sells, no surprise. Better results, and beautiful people will always sell more....
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- Spring '11
- Marketing, Professor Tsalikis