ComTheory2010 - Communication Theory Clickscience of the...

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Click to edit Master subtitle style Communication Theory The science of the mass society
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Communication Types 1. Verbal: 2. Non Verbal: 3. Tactile:
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Basic Communication Sender/Source Message Channel Receiver Feedback NOISE/STATIC! SHANNON/WEAVER model of communication
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Source Message Channel Receiver Feedback Noise Noise
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Message Delivery Systems : CONTENT as message MEDIUM as message PERSON as message
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Communication and Content ______________ -- Seeing what our experience has taught us to see ______________ -- Those things that stand for more than themselves ______________ -- Words and their meaning Denotative – definition Connotative – emotional meaning we read into words
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THE SIZE OF EGGS (?!) SMALL MEDIUM LARGE LARGE EXTRA LARGE JUMBO
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Then there’s the size of a cup of coffee. . . !! Tall Grande Venti!!
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interacts with society The Magic Bullet Theory: All-powerful ________could convince the public of
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This note was uploaded on 09/13/2011 for the course PUR 4000 taught by Professor Staff during the Spring '11 term at University of Central Florida.

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ComTheory2010 - Communication Theory Clickscience of the...

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