tools-of-the-trade%20%26%20Future%20of%20PR%202010

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Unformatted text preview: Click to edit Master subtitle style 9/13/11 Tools & Tips of the Trade How to use what youve got! 9/13/11 #1. Your Reputation! Good character and a positive reputation will make or break you Tools for managing it: Resume Professional Bio Portfolio Letters of recommendation Your actions! 9/13/11 Online Persona: Dont let Google , MySpace , and Face Book used to research applicants Many sunk by material willingly placed on the web! Nothing about the web is private! THINK BEFORE YOU POST! www.pipl.com 9/13/11 #2. Professional PR The Public Relations Society of America The Florida Public Relations Association 9/13/11 Public Relations Society of National Worlds largest PR Organization 32,000 + members, 100 chapters, 19 special interest groups 300 student chapters 9/13/11 Vision To unify, strengthen and advance the profession Builds value, demand and global understanding for PR by: Advancing the profession Strengthening the society Establishing Global Leadership 9/13/11 What does PRSA do for 1. Advocate for the profession 2. Research 3. Professional development 4. Educational initiatives 5. Strategic planning 6. Job placement 9/13/11...
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This note was uploaded on 09/13/2011 for the course PUR 4000 taught by Professor Staff during the Spring '11 term at University of Central Florida.

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tools-of-the-trade%20%26%20Future%20of%20PR%202010 - Click...

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