This preview shows page 1. Sign up to view the full content.
Unformatted text preview: opportunity. If fuel cells are able to live up to its claims, however, consumers will be more willing to invest in the product. Though the startup cost of utilizing the technology will be phenomenal, consumers may see a return on their investment in the future; not only in profits, but also a clean conscience due to the fuel cells green promises....
View Full Document
- Spring '11