1.Proposal_grade_sheet - MKTG 4333 MARKET RESEARCH Project...

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-1 of 1- MKTG 4333 — MARKET RESEARCH Project Proposal Evaluation Form Grading of your proposal is now completed (see formal evaluation below). Remember that you can earn up to 30% of the points missed in this first submission once you revise and resubmit the corrected proposal. I have made comments/corrections on the proposal itself using Word’s track feature. These comments/corrections should help you make the appropriate changes to your proposal. Comments can be found on the right hand side of the document in the Word “bubbles.” Any direct edits to your text will show up in red font. Please email me if you have any questions. Proposal Element Score Out of 1. Client Background Information _____ 20 a. Description of relevant client history (e.g. location, size, year established, ownership structure, evolution/growth, etc) Poor=2 Below Average=4 Average=6 Above Average=8 Excellent=10 b. Description of client business and competitive environment Poor=2 Below Average=4 Average=6 Above Average=8
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This note was uploaded on 09/13/2011 for the course MKTG 4333 taught by Professor Staff during the Fall '11 term at Oklahoma State.

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