Topic 20, Exercise 1 The Agile Corporation An article that appeared in January of 2000 in BusinessFinanceMag.com entitled, “The Next Generation Enterprise,” covers insights by Steven L.Goldman, a well-respected consultant and distinguished professor at Lehigh University. As an expert in the area of industrial competitiveness, the author discusses the role corporate finance plays in helping companies become effective in rapidly changing markets. After reading this article, answer the following questions: 1. How does Dr. Goldman define a “Next Generation Enterprise?” Goldman defines a next generation enterprise as one whose organizational structure and configuration of human and physical resources is pulled by constantly changing customer opportunities rather than being pushed by fixed and rigid organizational models. Being a next generation enterprise requires the company to anticipate customer needs, collaborate with suppliers and customers to find solutions and to operate in a flexible and knowledge-
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